Paris Fashion Week
Collaboration Launch Dinner
A 12-PIECE ZERO WASTE RUNWAY COLLABORATION
FWRD & REVOLVE
In partnership with FWRD & REVOLVE, Sami transformed circular design into a 12-piece zero-waste collection built for high-impact digital commerce. The collection sold twice.
Amplified across the Sami Miro Vintage New York runway show, and FWRD X Sami's Paris Fashion Week dinner, the project proved that sustainability can drive both cultural relevance and commercial performance.
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In partnership with IRO Paris, Sami created a 10-piece zero-waste collection, marking the first time IRO collaborated with an American designer. The capsule merged Parisian design codes with Sami’s deconstructed, circular approach—proving that upcycled design can integrate seamlessly into global luxury markets. The model extends beyond concept, demonstrating international scalability, brand alignment, and commercial viability across new consumer audiences.
